Iflix is a video-on-demand service from Malaysia. With global headquarters in Kuala Lumpur, it focuses on emerging markets. The service offers movies, TV shows, and sports events for subscribers around the world. Its website has over 200,000 titles available. It is available in English and Malay. As of early 2017, there are 500,000 users. Its streaming service has an average rating of 4.6 out of 5 stars.
Unlike Netflix, Iflix has a global reach with subscribers from around the world. The streaming service is available in Indonesia, Malaysia, the Philippines, and Vietnam. It has over 25 million active users worldwide and 2.5 billion minutes watched each month. It is also available in the United States, Canada, and Australia. However, it does have regional restrictions. It is not yet available in the Middle East, where content is more restricted. Iflix is currently available in four countries, including Malaysia, Indonesia, the Philippines, and Vietnam.
The company was founded by Mark Britt, a serial entrepreneur who has a background in marketing, technology, and content. Before founding iflix, he was the CEO of Nine Entertainment Co’s digital arm Mi9 and responsible for the company’s SVOD investments. He was also a General Manager of Microsoft’s Consumer and Online business for Asia Pacific and Southeast Asia, where he expanded the company’s reach in this region.